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National Geographic
Expeditions
The Ask:
Generate awareness for National Geographic Expeditions, and encourage people to break away from their daily life and experience a different routine.
The Answer:
Create a copy-driven campaign re-imagining everyday experiences in the context of exciting discovery and travel through Nat Geo Expeditions.
OOH — Switzerland
Print — Costa Rica
Print — Japan
OOH — Great Migration
OOH — Morocco
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